market assessment

market assessment
The identification and evaluation of a market for a particular good or service to ascertain its size and to estimate the price that the product or service would command. See also marketing research

Big dictionary of business and management. 2014.

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  • assessment — /euh ses meuhnt/, n. 1. the act of assessing; appraisal; evaluation. 2. an official valuation of property for the purpose of levying a tax; an assigned value. 3. an amount assessed as payable. [1530 40; ASSESS + MENT] * * * Process of setting a… …   Universalium

  • assessment — n 1. evaluation, review, consideration, examination, investigation, measurement, gauging, Inf. once over, Inf. sizing up. 2. tax, taxation, levy, fee, charge, surcharge, rate; toll, duty, impost, exactation. 3. appraisal, appraisement, value,… …   A Note on the Style of the synonym finder

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